Cannes Lions confirms 2018 Lions Health Juries

Cannes Lions announced the 21 jury members to judge the Pharma Lions and the Health & Wellness Lions awards at this year’s Cannes Lions. Lions Health recognises outstanding creative communications in the healthcare sector, with winners announced at an awards ceremony on Monday 18 June. “Lions Health was created to promote the value of creativity

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Lions Health: Pharma professionals speak candidly and publicly about marketing

Cannes Lions Health coverage provided by Klick Health. While pharma marketing executives were easily outnumbered by ad agency folks at Cannes Lions Health, drugmakers still pulled in big audiences with play-by-play case studies and frank talk. The five pharma presenter, six if pharma trade association PhRMA is included, attacked some weighty questions: Is pharma’s commercial model

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